Sell ​​on Afound from your web shop or ERP system

No more manual actions! ChannelEngine is the perfect integration between Afound and your own systems.

Your store

Product Feeds
- Channel

Afound Webshop interface

Powered by the H&M group, Afound was launched in Sweden in June 2018. The independent and off-price brand pursues the business idea of providing an innovative way of meeting the customers and giving high fashion a new life. As a modern fashion and lifestyle marketplace, Afound believes in sustainable customer experience & choice and flexible business models.

Order handling

The orders sold on Afound will automatically be retrieved and will appear in the back end of your own webshop. The sales will follow your regular process without any adjustments needed.

Sustainability concept

At Afound you can find and sell products from previous and current seasons, including second-hand and vintage items. Be part of a wide range of suppliers: from global fashion brands to local retailers.

Online marketplace for fashion & interior products

Afound sells products within a broad fashion range from clothes, shoes accessories to home decor. Set smart filters to only sell products from particular brands, with a specific minimum stock, margin, price, or other criteria. With ChannelEngine, your stock and price on Afound are always up-to-date.

Available in Sweden, Germany, The Netherlands, Austria

Pay for what is sold, no fee or start-up costs

700+ global and local brands

All H&M Group brands exclusively

Ship direct to consumer and your choice of carrier

Use your own packaging and carrier

Commission based payment

Second-hand sales possible

Products are always 25-70% off