Marketplaces have taken over the customer journey, and new trends have developed in the wake of fast-emerging ecommerce technologies. They are further changing the way consumers want to shop and give the opportunity - to any brand or retailer willing to embrace them.
We met with Optiply CEO Wiebe Konter to discuss how e-commerce brands should approach stock management in a post-COVID world, some of the biggest challenges facing these businesses, and what the future holds for brands selling online.
Discover how Home and Living brands are winning a bigger share of consumer sales with an optimized online strategy. With expert insights, we examine the role of marketplaces in achieving an omnichannel presence and meeting current consumer trends.
When selling via online marketplaces, ‘winning the BuyBox’ is a massive part of any successful sales strategy. However, at a time when competition among sellers is fiercer than it ever has been, achieving this brings many unique and often tricky challenges to navigate.
ChannelEngine makes global e-commerce accessible to its customers by empowering brands, retailers, and wholesalers to connect and optimally sell on marketplaces worldwide with its complete SaaS Marketplace Management Suite. It connects customers to a complete eco-system of channels, agencies, and services and automates and streamlines global e-commerce operations.
This year alone, Australian e-commerce revenue is projected to reach $60 billion AUD, and it is not slowing down. While Australia’s online retail market may be thriving, selling solely domestically limits a businesses’ growth potential. With 99.9 percent of global e-commerce spending occurring outside of Australia, the opportunity to expand internationally is compelling.
We are proud to present you with outstanding results we have achieved in 2021 and our marketplace plans in 2022. Our broad selection of 200+ local and international marketplaces will help connect your store to millions of consumers – and grow your business internationally.
In recent years, a growing number of successful brands have appeared on the global e-commerce landscape, many of which owe part of their success to the direct-to-consumer strategy exemplified by brands such as Nike.com or MyProtein in their online and app stores. Many benefit from global marketplaces such as Amazon, Zalando and others, which make brands seamlessly accessible to smartphone users.
This story is about an international brand specializing in furniture, homeware, and lifestyle products that expanded from selling through just a few channels in 2020 to 10 different marketplaces last year, resulting in revenue growth of about 200%.
ChannelEngine and Akeneo announced today that they have further strengthened their partnership. Together, they now offer a single global solution for brands and retailers, which is the result of a strong integration between ChannelEngine’s Ecommerce and Marketplace Management Suite and Akeneo’s Product Information Management (PIM) editions.
How Singapore and Australia are ideal matches for cross-border expansion? What are the similarities between the e-commerce markets?
ChannelEngine, the global marketplace integration and operating platform, today announces the closure of a $50m Series B funding round. The funding is led by Atomico, with participation from General Catalyst, and existing backers Inkef and Airbridge Equity Partners.
