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Marketplace Shopping Behavior Report 2026

This report reveals insights from 4,500 marketplace shoppers across the US, UK, Germany, France, and the Netherlands. It shows how trust, value, and transparency are now shaping the marketplace shopping experience.

Download the report
    Marketplace seller's guide to General Product Safety Regulation (GPSR)
    See how GPSR affects marketplace sellers. Learn about the key requirements and steps to stay compliant with these essential product safety standards.
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    Europe's Marketplaces 2024
    Discover the Europe’s Marketplaces 2024 report (made in conjunction with ChannelX) and explore top 50 marketplaces to grow your sales.
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    Sell-in vs. Sell-through - Understanding essential ecommerce metrics
    Learn the key differences between sell-in and sell-through as metrics - why they matter, and how to optimize them for better vendor performance.
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    Marketplace management software - How to choose the right one
    Learn how marketplace management software simplifies operations, ensures compliance, integrates with ERP/WMS, and boosts vendor success on marketplaces.
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    The Fashion Marketplace Guide USA
    Discover the top fashion ecommerce marketplaces in the USA, where they fit in the landscape, and which ones are the best match for your brand.
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    Multichannel inventory management - The ultimate guide
    Master multichannel inventory control for seamless ecommerce success. Automate tracking, prevent stockouts, and delight customers.
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    Walmart 1P vs 3P - Choosing the right selling model for your brand
    Learn the differences between Walmart's 1P and 3P selling models to choose the best fit for your brand and optimize your ecommerce strategy.
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    Product categorization and taxonomy applications for marketplaces
    Learn how effective product categorization and taxonomy can enhance ecommerce operations, improve UX, and drive growth for your business on marketplaces.
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    The Fashion Marketplace Guide Europe
    Discover Europe’s top fashion ecommerce marketplaces, where each one fits in the landscape, and which ones will suit your brand.
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    Amazon cutting ties with small vendors - What happens next?
    Amazon's shift from small vendors creates new opportunities for SMBs. Discover how to pivot your strategy to a 3P seller or hybrid model for growth.
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    What is ecommerce catalog management and why is it important?
    See how ecommerce catalog management helps organize, maintain, and optimize product listings across multiple marketplaces to improve efficiency and accuracy.
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    Four reasons to embrace a hybrid approach to online selling
    Download our infographic for free! No forms, no email, just one click! Discover the benefits of hybrid selling with a mix of 1P and 3P models on marketplaces like Amazon.
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    Expanding to new marketplaces - A step-by-step guide
    Follow our step-by-step guide to navigate marketplace requirements, manage inventory, and optimize your ecommerce operations seamlessly.
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    Unlock the power of social commerce: TikTok made me buy it
    Transform your TikTok strategy! Watch our on-demand webinar for exclusive insights, tips and tricks. Watch now!
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    Mastering product feed management - Optimize for marketplace success
    Optimize product data for ecommerce success with ChannelEngine's product feed management solutions. Expand your reach and enhance visibility today.
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    Caroline Chergui

    Marketplace Specialist

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