For American brands, there are a number of different strategies to sell more online with marketplaces.
In this webinar, we’ll consider three different options:
- Dominating the American marketplaces, such as Amazon, Walmart, or eBay, with tactics to improve your performance.
- Diversification, increasing your brand equity with a specialist marketplace such as Belk, Macy’s, and Bed Bath & Beyond.
- Expansion, via cross-border selling and the huge opportunity in Europe.