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ChannelEngine SAP Marketplace seller trends report 2026 LP
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2026 Marketplace Seller Trends Report

Discover what’s currently driving marketplace growth, with insights from 550 ecommerce leaders on profitability, AI adoption, automation, and evolving sales channels.

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    Inside Bugaboo’s Amazon expansion: 90% automation and faster launches [Live session]
    Join Bugaboo, Salsify, and ChannelEngine on November 4 to discover how Bugaboo streamlined its Amazon marketplace operations with 90% automation, improved product content management, and accelerated product launches.
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    Beyond borders: Marketplace compliance & tax in the age of agentic commerce [Fireside chat]
    Prepare for cross-border marketplace compliance in 2027. Join Deloitte, AVASK, and ChannelEngine on November 12 to explore tax obligations, hidden compliance costs, and AI.
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    Marketplace Seller Trends 2026: What’s changing and how sellers are responding
    33% of sellers rank profit margin per marketplace among their top success metrics. In this webinar, held on Oct 13, 2026, Marketplace Universe and ChannelEngine explore profitable growth, operational efficiency, AI adoption, and changing marketplace strategies.
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    Why Best Buy Marketplace should be your next sales channel
    On Oct 6, 2026, Best Buy and Spreetail unpacked who sells well on Best Buy Marketplace, how onboarding works, and what drives sales after launch.
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    The Temu opportunity in Europe: What brands need to know
    Considering Temu as your next sales channel? Join ChannelEngine and TEMU on September 22 to get clarity on seller fit, onboarding, fulfilment, and what it takes to launch and expand across European markets.
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    4 preparation gaps to fix before Q4 peak season hits
    Peak season problems aren’t always caused by higher volumes. Many can be traced back to setups that weren’t properly tested beforehand. On 8th September 2026, Julia Flood from Inriver joined Tim Smit and Niels Floors from ChannelEngine, to walk through 4 critical readiness gaps to close before Q4 hits.
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    Erfolgreiches Wachstum auf Marktplätzen für DIY & Heimwerkerbedarf
    Der Online-Anteil im DIY-Segment liegt bei rund 15%. Im Webinar vom 3. September 2026 zeigen ChannelEngine, ChannelMojo, OBI, Hornbach und OTTO, worauf es bei Marketplace Readiness und erfolgreichem Wachstum auf Marktplätzen ankommt.
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    What Amazon's top sellers do differently in 2026 and how you can replicate it
    25,000 new brands entered Amazon's beauty category last year, already capturing 10% of revenue. On August 27, 2026, Amazon, Jungle Scout, and ChannelEngine joined forces to break down what top sellers do differently to win the Buy Box, get found in AI search, and scale without the chaos.
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    The marketplace opportunity for European fashion brands on ABOUT YOU
    ABOUT YOU is the second-largest online fashion platform in Europe, active in 26 markets, and easier to access than ever. On July 15, 2026, Mitchell Dröge from ChannelEngine and Clemence Dhuyvetter from ABOUT YOU explained how the new marketplace model works and what it takes to get live.
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    How to launch and grow on Macy’s marketplace
    Macy's has 41.2M active shoppers, and its centennial year in 2026 is driving record cultural visibility. Roee Fung from Macy's and Alyssa Kaldahl from RG Barry joined ChannelEngine on July 14, 2026, to share how brands outside fashion can launch, activate, and grow on Macy's Marketplace.
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    Opportunities, markets, and growth strategies on TikTok Shop Europe explained
    TikTok Shop is now live in 13 European markets and has grown to become Germany's 15th-largest retailer in under a year. Here are the key takeaways from our webinar held on July 7, 2026, on how to choose your markets, set up cross-border operations, and scale social commerce across Europe.
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    Amazon Vendor Central: How to protect margins and grow in 2026
    Amazon's Vendor model is changing fast. In this webinar, hosted on June 30, we explored how brands can protect margins, improve operations, and negotiate more effectively in 2026.
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    How to win on TikTok Shop by turning discovery into sales
    TikTok Shop is doubling revenue year-over-year. In this webinar recap, Tony Morales from TikTok Shop and Damian Speck from ChannelEngine break down how brands can turn social discovery into sales and what it takes to launch successfully.
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    What actually drives growth on Walmart Marketplace
    Walmart Marketplace grew 24% last year. In this webinar recap, experts from Walmart and ChannelEngine, joined by Keter, break down how to win the Buy Box, optimise listings, and scale faster.
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    How Dutch sellers can tap into Otto, Germany's biggest marketplace
    On 7 May, ChannelEngine and Otto Market hosted a live session for Dutch sellers. Here's everything you need to know about selling on Germany's biggest homegrown marketplace.
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    Arie Varkevisser

    Marketplace Specialist

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