ABOUT YOU is opening up to more fashion brands. Join us live to find out if it belongs in your marketplace strategy.
Part of the Zalando Group, ABOUT YOU is active in 26 European markets and reaches more than 13 million shoppers. Its audience is mostly under 45, mobile-first, and actively buying fashion online.
For fashion brands that once saw ABOUT YOU as hard to access, this is a new opportunity. But easier access does not mean automatic fit. Before you invest resources, you need to know if your assortment fits, what it takes to launch, and how your team can manage ABOUT YOU alongside your existing channels.
Join ABOUT YOU and ChannelEngine on July 15 for a practical live session. You’ll learn what has changed, how the marketplace works, what to prepare, and how to manage ABOUT YOU without adding more manual work.
👈 Submit the form to save your seat
🗓️ July 15 | 11am CEST | Online
What we’ll cover:
🚀 Why ABOUT YOU matters now
What changed, why access is easier, and what this means for fashion brands reviewing their marketplace strategy.
🎯 How to assess fit
Which brands, categories, and assortment strategies are most relevant for ABOUT YOU.
💡 What the selling models mean
How Dropshipping, Fulfilment by ABOUT YOU, and Marketplace compare across pricing, fulfilment, control, and operations.
📋 What to prepare before launch
What you need across product data, localisation, fulfilment, and returns, plus what commonly slows brands down.
📈 How to manage ABOUT YOU at scale
How to handle stock, pricing, orders, fulfilment, and returns alongside your existing channels.
Who should join
Ecommerce directors, marketplace managers, heads of digital commerce, and marketplace teams at European fashion brands.
Especially if ABOUT YOU is on your radar, if you previously ruled it out, or if you are reviewing your next marketplace move.
Register now and get:
✔️ Access to the live panel discussion and Q&A
✔️ Insights directly from ABOUT YOU
✔️ Practical guidance from ChannelEngine on setup, operations, and marketplace readiness
✔️ The recording in your inbox
Join us on July 15 to decide if ABOUT YOU belongs in your marketplace mix, and what to prepare before launch.
👉 [Save your seat now]
