Sell on Shein with ChannelEngine
Selling on Shein lets brands thrive and reach millions of customers worldwide.
Introducing Shein
Shein is a global online fashion and lifestyle retailer with a mission to make the beauty of fashion accessible to all. Founded in 2008, Shein primarily targets young consumers and has gained popularity for its vast product range and rapid production cycle, which allows it to quickly bring the latest fashion trends to market.
Shein also uses "gamification" strategies to boost customer engagement on it's shopping app which is used by millions of people worldwide. Users get points and discounts for logging in daily, sharing purchases on social media and referring friends.
Quick facts
100 million monthly active users in Europe
Key aspects of Shein
Why sell on Shein?
Sell fashion, beauty, homeware, and even electronics on the Shein Marketplace. Shein invites independent brands and sellers to list, promote, and manage their products seamlessly on a fully integrated ecommerce platform. By joining, you can boost your brand's visibility and take advantage of Shein's marketing support, including banner placements, to attract more customers and drive sales.
Shein’s on-demand business model focuses on rapid production based on real-time customer demand. Instead of producing large quantities upfront, Shein releases small batches of products, monitors customer reactions, and only scales up production for popular items. This model minimizes waste and inventory costs while allowing the brand to stay agile and responsive to fast-changing fashion trends.
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Mitchell Dröge
Global Manager Channel Partnerships