Learn more about VAPAA
VAPAA is a boutique consulting agency based in Austria, specializing in digital retail transformation for mid-sized European businesses. Founded in 2023 by Michael Bermadinger—an experienced Chief Digital Officer and ecommerce leader—VAPAA focuses on helping omnichannel retailers and producing brands build future-proof strategies. By uniting expertise in marketing, IT, and commercial models, the agency guides clients in launching or scaling ecommerce and marketplace operations with minimal friction.
Why choose VAPAA?
- Deep digital commerce experience: Founded by a 20-year industry veteran with a proven track record across verticals in Europe.
- Omnichannel and marketplace focus: VAPAA specializes in helping traditional retailers and brands adapt to new digital models.
- Fast execution through expert networks: VAPAA leverages a strong partner ecosystem across marketing, tech, and ecommerce.
- Strategic CRM and channel development: Unlock new sales opportunities with improved CRM and multichannel strategy.
- Tailored for European mid-market: Services designed for the challenges and scale of SMBs and SMEs operating in Europe.
ChannelEngine Integration Overview
VAPAA works closely with ChannelEngine to accelerate marketplace success for its clients:
- Simplified onboarding: Set up and expand marketplace operations quickly using ChannelEngine’s centralized platform.
- Data-driven performance: Sync accurate product, pricing, and order data to reduce errors and improve customer experience.
- Strategic enablement: VAPAA combines hands-on guidance with ChannelEngine’s automation to create scalable growth strategies.
- Profitability focus: Together, we enable clients to increase ROI through more efficient and targeted digital retail execution.
With VAPAA and ChannelEngine, European brands can turn complexity into opportunity—and elevate their digital commerce journey with confidence.
