Sell ​​on INNO from your web shop or ERP system

No more manual actions! ChannelEngine is the perfect integration between INNO and your own systems.
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INNO Webshop interface


INNO is the largest department store in Belgium. It has a national reach with 16 stores on AAA-locations in all main cities, four situated in Brussels. Key categories are Fashion, Accessories, Home, and Beauty. INNO marketplace aims at digitizing the in-store shopping experience offering an inspiring and personalized experience online.

Order handling


The orders sold on INNO will automatically be retrieved and appear in the back end of your own webshop. The sales will follow your regular process without any adjustments needed. Integrate your webshop with one of our plugins and start selling your products!

Online marketplace for fashion & interior products


INNO sells products ranging from clothes, shoes, bags, jewelry to home and beauty as a modern fashion and lifestyle marketplace. Set smart filters to only sell products from particular brands, with a specific minimum stock, margin, price, or other criteria. With ChannelEngine, your stock and price on INNO are always up-to-date. Do you want to learn more about our INNO integration? Check out our marketplace guide!


Available in The Netherlands and Belgium


Commission based payment


3 Pay-out moments per month


Use your own packaging and carrier


720k INNO loyalty members


24.4 million unique visitors


Promotion options available


INNO actively advertises in social media and print