-
Home
-
All marketplaces
- bol.
Sell on bol. with ChannelEngine
Bol is as a leading online marketplace in the Netherlands and Belgium, offering books, gadgets, and more.
![general-online-marketplace-industries-1440x1296](https://www.channelengine.com/hs-fs/hubfs/Website/Channels%20Detail%20page/general-online-marketplace-industries-1440x1296.png?width=1440&height=1296&name=general-online-marketplace-industries-1440x1296.png)
![Featured image](https://www.channelengine.com/hubfs/Website/Channels%20Detail%20page/NEW-bol-marketplace-logo-600x600%20copy.jpg)
Why is bol. an important marketplace?
bol. is the go-to online marketplace in the Netherlands and Belgium. With a wide range of categories including everything from the latest tech gadgets to cozy home decor, bol. opens doors for sellers to reach a diverse crowd eager to shop online. It's the perfect marketplace to get your products in front of millions of customers.
bol. offers sellers access to a diverse range of categories, allowing for a broad spectrum of products to be listed and sold. Here’s a snapshot for sellers looking to explore the marketplace potential:
bol. offers sellers access to a diverse range of categories, allowing for a broad spectrum of products to be listed and sold. Here’s a snapshot for sellers looking to explore the marketplace potential:
![bolcom-1](https://www.channelengine.com/hs-fs/hubfs/Imported_Blog_Media/bolcom-1.jpg?width=860&height=573&name=bolcom-1.jpg)
Books: A staple category with high demand, perfect for sellers specializing in literature, textbooks, and niche publications.
Electronics: From the latest gadgets to home appliances, offering vast opportunities for tech-focused sellers.
Toys: A dynamic category that caters to a wide age range, ideal for sellers with products that entertain and educate.
Fashion: Includes clothing, accessories, and shoes, offering a platform for sellers with trendy, classic, or niche fashion items.
Beauty Products: For sellers in cosmetics, skincare, and wellness, targeting a broad consumer base interested in personal care.
Home & Garden: Encompasses furniture, decor, gardening tools, and more, suitable for sellers aiming to enhance living spaces.
Available in The Netherlands and Belgium
Fulfillment possibilities
8 Million customers
16 Million products
Secondhand sales possible
Payment in 21 days
Commission based payment
Affiliate marketing program available
Realtime stock information
Things to keep in mind while selling on bol.
Selling on bol. comes with its own set of specific requirements that sellers should be aware of to ensure a smooth and successful selling experience.
Here are some key bol-specific requirements:
Product Listings
Sellers must provide detailed product descriptions, and high-quality images, and adhere to bol.’s product listing guidelines. This includes accurate categorization and using the correct EAN (European Article Number) for each product.
Shipping and Logistics
Sellers have the option to fulfill orders themselves or use bol.’s logistics service, Logistics via bol. (Lvb). If handling shipping independently, sellers must meet bol.’s shipping standards, including delivery times and packaging requirements.
Customer Service
Sellers are expected to provide high-quality customer service, responding to customer inquiries and resolving any issues promptly. bol. has specific response time requirements to ensure customer satisfaction.
Pricing
bol. works on competitive pricing, including VAT. Sellers must regularly monitor and adjust their pricing to stay competitive within the marketplace. This is where the buy box comes into play - but more on that later.
Performance Metrics
bol. monitors seller performance based on metrics like order cancellation rate, return rate, and customer feedback. Maintaining high performance is crucial for continued success on the platform.
Legal and Tax Compliance
Sellers are responsible for ensuring that their business practices comply with local laws and regulations, including tax obligations. This includes GDPR compliance for handling customer data.
![WhyCE-Goal_03_Expand](https://www.channelengine.com/hs-fs/hubfs/Website/Why%20ChannelEngine/WhyCE-Goal_03_Expand.jpg?width=1200&height=1200&name=WhyCE-Goal_03_Expand.jpg)
ChannelEngine x bol.
Our comprehensive marketplace guide is your key to fast onboarding on Bol. Discover how to set up an account, understand costs, explore channel features, and gain additional insights.
What does it take to succeed on bol?
![WhyCE-Goal_05_Omnichannel](https://www.channelengine.com/hs-fs/hubfs/Website/Why%20ChannelEngine/WhyCE-Goal_05_Omnichannel.jpg?width=1200&height=800&name=WhyCE-Goal_05_Omnichannel.jpg)
Navigating the ins and outs of selling on bol. can get pretty complex: from the nitty-gritty of listing your products to juggling the shipping logistics and staying ahead of the competition by dominating the buy box.
That's where the magic of a marketplace integration software like ChannelEngine comes in.
Imagine sidestepping all those complications—ChannelEngine streamlines the whole process, making it a breeze to get your products seen, sold, and shipped.
It's like having a backstage pass to bol.'s bustling marketplace, ensuring your business thrives without you having to sweat the small stuff.
Why choose ChannelEngine?
![WhyCE-Goal_04_Expand-2](https://www.channelengine.com/hs-fs/hubfs/Website/Why%20ChannelEngine/WhyCE-Goal_04_Expand-2.jpg?width=1200&height=800&name=WhyCE-Goal_04_Expand-2.jpg)
With ChannelEngine, you're not just selling; you're setting up shop in some of Europe's liveliest online shopping arenas, all the while keeping your focus where it should be: on growing your business and delighting your customers.
Effortlessly manage and enhance your product listings
Maximize your profits with intelligent pricing and promotions
Streamline your order fulfillment for peak efficiency
Manage your inventory across multiple warehouses and 3PL providers
Drive business growth with advanced reporting and analytics
Questions? We’ve got you covered
Our experts are here to answer any questions about marketplace integrators, guide you through our solution, and give a free demo!
![partner-cta-module-mitchell](https://www.channelengine.com/hs-fs/hubfs/Website/CTA%20Banner%20-%20Contact/partner-cta-module-mitchell.jpg?width=460&height=584&name=partner-cta-module-mitchell.jpg)
Mitchell Dröge
Global Manager Channel Partnerships
Marketplace highlight: What is the buy box on bol?
![channelengine_buybox_tb](https://www.channelengine.com/hs-fs/hubfs/Imported_Blog_Media/channelengine_buybox_tb.jpg?width=1200&height=800&name=channelengine_buybox_tb.jpg)
The Buy Box on bol., known as "koopblok," is a critical feature that significantly impacts customer purchases.
Prominent Display: The Buy Box features the default offer on a product page, significantly boosting visibility.
Increased Sales: Winning the Buy Box leads to a higher probability of purchase by customers.
Enhanced Reputation: Winning the Buy Box can improve a seller's reputation among customers.
Factors Influencing Placement: Delivery performance (speed, on-time delivery, tracking) - Return performance (number and reasons for returns) - Competitive pricing
Encourages Competition: bol.'s approach to the Buy Box promotes better services and experiences, pushing sellers to consistently perform and price competitively.
Scale your business on this marketplace with ChannelEngine
Seamless integration
ChannelEngine simplifies integration with a ready-made connection, eliminating complex custom development.
Centralized multichannel management
Manage your products, inventory, orders, and pricing across multiple channels, including this marketplace, from one central platform.
Product listing optimization
Automate the creation and optimization of product listings for this channel. Meet its listing requirements and present your products in the most compelling way.
Synced inventory
Inventory synchronization is critical to avoid overselling. ChannelEngine automatically updates your inventory levels across all your integrated sales channels.
Automated order processing
Automate the order processing from a central location. ChannelEngine manages the order details and routes them to your system(s) for efficient fulfillment.
Scalability
ChannelEngine is designed to scale your business, allowing you to easily add more products and marketplaces.
![Marketplace expansion pack - CTA image](https://www.channelengine.com/hs-fs/hubfs/Marketplace%20expansion%20pack%20-%20CTA%20image.jpg?width=1200&height=1200&name=Marketplace%20expansion%20pack%20-%20CTA%20image.jpg)
Planning to launch on a new marketplace?
From research, market fit, business case and implementation - there is a lot to consider - but we've made it easier for you.
Check out our Marketplace Expansion Pack below.