Automated repricing for Bol sellers
You’re doing everything right - great listings, fast shipping, solid reviews. But somehow... you’re still getting elbowed out of the Buy Box on bol.
The competition is fierce, prices change by the minute, and manually tweaking prices across your catalog? That worked when you had 10 SKUs. Now it's just a mess.

Missing the Buy Box means missing the sale
Missing the Buy Box means missing the sale

And no, this isn’t just about being €0.01 cheaper. Bol rewards the best offer, not just the lowest price.
If you're not adjusting in real time, based on what the algorithm actually values, you're losing revenue. Worse, you might be underpricing without needing to.
Here’s what bol looks at when deciding who wins the Buy Box:
Repricing that keeps you competitive and profitable
- Automatically adjust prices based on live competitor data
- Compete intelligently, not blindly
- Raise prices when competitors run out of stock
- Set price floors and ceilings
- Choose which competitors to track
- Test your pricing in preview mode before applying
- Monitor product prices, stock levels, and seller ratings
- See how your competitors are priced - and how to beat them
- Adjust instantly based on real marketplace data
- No black-box logic
- View detailed calculations behind each price update
- Combine with our Price Management solution for advanced control
- Our advanced Bol Repricer is built into your ChannelEngine account
- Use it across your entire catalog
- Feed and order management, price optimization, and marketplace integration - all in one platform!
Smart pricing for Bol sellers
Smart pricing for Bol sellers

"Imagine selling a lot of products on Bol and then looking at the finances at the end of the month and seeing that you sold a lot but made almost no profit due to all the costs.
With our Price Management solution, you can set your min(imum) price for products based on price rules so you never sell below your min price and keep healthy profits.
For most channels, ChannelEngine knows the commissions and VAT for the products, so you can take this into your min. price to never get any surprises at the finances meeting.
When you sell, you make your margins."
- Robert Grundeken
Product Owner - Pricing at ChannelEngine
Your competitors don’t rest - and neither do their repricers.
They’re adjusting prices all day, all night.
You’re busy. They’re winning.
You could check bol 20 times a day. Or skip sleep.
Or… simply use our Bol Repricer.
ChannelEngine automates your pricing strategy, helps you win the Buy Box, and protects your margins — while you focus on growing your business.
👉 Book your free consultation now and see how fast you can take the lead.