Beat your competition with the Blokker repricer

How can I win the buybox on Blokker?

In online retail, prices and availability can change constantly. For winning the buybox on Blokker you don't need a whole team of blokker experts that are constantly optimising your product listings and prices. Competing on prices is not about being 1 cent cheaper than the others. On marketplaces, it's important to win the ''buybox''. Being the seller that wins the buybox gets 70 to 80% of the sales for that product on that marketplace. Through automating the repricing and competition monitoring winning the buybox will be significantly easier.

Our Blokker repricing engine automatically monitors your competition on each product you have listed. It provides full insights of all price changes of your competitor available for you in your ChannelEngine account.

How our Blokker Repricer works

Factors that influence the buybox seller order


The winner of the buybox on the Blokker marketplace is based on multiple factors:

  1. Price of product
  2. Delivery Speed
    1. Who delivers the product fastest
  3. Delivery Price
  4. Seller performance
    1. Do you consistently do what you promise and deliver in time?
  5. Cancellations
    1. How often do you have to cancel
  6. Stock
    1. How extensive your stock level is will positively impact buybox
  7. Seller rating
    1. How efficient are you in responding to support emails?
    2. How happy are your customers: what is your review rating on bol.com?

Our algorithms can be set to target buybox while trying to maximize your profits. Seems weird, but it's true. From this list Channelengine can take care of the product price competition factor. Our pricing engine can specifically set to lower the price until you have the buybox. Others can have lower prices but when your seller rank is high you don't need to go lower. We do this whole calculation for you automatically.


Automatically Increasing and decreasing prices

As soon as competition runs out of stock, our repricer notices and adjusts your price up again, based on your settings, making sure you get the maximum gain from the scarcity.


Set rules for Blokker Repricer automation

Our repricers consists of many options and is by no means a black box. You can see the calculation steps for each product, run the repricer in preview mode and see what would happen. You can even use it to just monitor your competition and decide who you want to compete with and who to exclude amongst other advanced settings. Based on your rules our engine will find the optimal position which will generate the highest revenue with your taking your constrains into account. 

What is the cost for a Blokker Repricer?

Our repricer is available for all ChannelEngine customers at no extra cost for an unlimited number of products as part of our total solution to make you sell more. So next to the feed & order management you will also have the repricer for no additional cost.

 

Ready to start winning on marketplaces?

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Benefits Blokker Repricer

  • Choose your own competition
  • Adjustable with advanced settings
  • Be able to always offer the best price
  • Keep control over your margin by setting minimum and maximum prices
  • No more wasting time on following your competition on your own

Choose to automatically lower or higher your prices with a certain amount or percentage when your competitor’s prices change while controlling your own margin.

Ready to do more with marketplaces?

Find out how we can help your business connect with more customers in local and international markets.
Sign up for a free personal demo.